For the vast majority of us health professionals, our sweet spot is the clinical work: the one-on-one time with clients, strategizing protocols, doing the hard but rewarding work of helping people reclaim their health.
The reality, however, is that – while clinical skills are the core foundation of every practitioners’ success – they are only one piece of the puzzle, especially for those of us in private practice. We need to let people know how we can help them, we need to be findable online, we need to showcase our expertise… in short, we need strong business skills as much as we need to be good clinicians.
Today we’re excited to share with you a recent episode the RWS Clinician’s Corner with Maggie Berghoff, who’s both a highly successful functional health practitioner (so she’s done this herself from the ground up) as well as a business and marketing mentor to hundreds of other practitioners who she’s helped achieve the same kind of results she has.
Maggie is the founder and CEO of Celproceo, a health consulting company rooted in functional medicine and trusted by celebrities, professional athletes, and CEOs. Maggie is also the co-founder and CEO of a business and marketing company she launched and runs with her husband. They offer a comprehensive business growth program, in-house done-for-you services such as PR, branding, web builds, and detailed course launches, and 1:1 and group business consulting.
In this episode, Maggie teaches us:
- How to bring $100k into your business in six months
- Why order matters in your business – and what to do first, next and last
- How group programs and online classes can complement your one-to-one practice
- How to leverage your course content for social media
- Why social media is so integral to your brand credibility and success
- If you have minimal time to work on your business, what to do with that time and what NOT to do with that time (make sure you stay to the end of the Q&A to hear this gem!)
CRAVING MORE BUSINESS-BUILDING TIPS?
You’re in luck! Maggie is hosting a free 4-day Business Growth Summit from April 17-20, 2023 during which she’s going to teach you how to structure your high-ticket offers, attract clients and opportunities with ease, become a known entrepreneur, build your brand, and more! It’s going to be held live via Zoom, and just 90 mins each day to keep things straight to the point, efficient, and accelerated. She’ll also be answering questions from the attendees daily to ensure you know exactly what to do. This is a great complement to the clinical skills you learn through RWS and the perfect opportunity to learn skills to advance your business. Grab your spot here.
If you’re looking for more dedicated business-building support, be sure to check out Maggie’s Online Business Academy. As a member of the RWS community, you can save $500 off enrollment in the program. Simply enter the code CEO at checkout to get $500 off.
Stay in touch with Maggie here: